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The research we have done show there are 3 things that you want when you sell your home:
For the past 15-20 years, home sellers have consistently paid 6 to 7% in real estate commissions in order to achieve these goals. There were no other options. Then, about 10 years ago, some home sellers started to try to sell their home on their own, but realized after about a month that it was a big hassle, and for some reason, no one was making any offers. There are positive benefits to both of these options. When you sell through a Realtor, the Realtor takes care of all the details, all of the inspections, makes sure all of the buyers are qualified and ensures a smooth process to closing. However, Sellers often are not that happy when they see how much the check is for the 6 or 7% coming directly out of their proceeds. Especially if the seller did not know the details of what the Realtor did for that 6-7% - the hours that had been spent marketing the home, what time that was devoted to negotiating, what was actually done or what was not done. Many Sellers think it is all just a little too ambiguous. So, as you look at your two options, they both have positives and negatives. They both can help achieve a result, but if you have to pick one or the other, either way you pay a price in time or money. In the last few years, a third alternative became available - discount brokers. But sellers quickly realized that discount fees meant discount service. So, this has not proven to be a very effective solution to obtaining the original goals. But...what if you could combine the pluses of the above options into more powerful, more efficient options that not only made sense, but solved a lot of problems as well!! Every client's needs are different. We have developed a program with a variety of options that gives you, the home seller, the best of all worlds while meeting your various needs. You receive the benefits of having a professional guide you through the process and the exposure that comes with that, as well as the savings of selling you home on your own. The program we have developed is fee based or "fee-for-service". You can choose (and pay for) the professional services you want and need. You have a menu to choose from allowing for flexibility for every seller.
FEE-FOR-SERVICE PROGRAM Option 1 - Just Bring Me A Buyer You may feel your home is in a good location and in great condition that all you need is the right buyer to walk through the door. We have pre-approved, ready to buy Buyer Clients looking for the perfect home. If you think your home matches the needs of one of our Buyer Clients, give us a call or email us and we'll coordinate the entire transaction for 3%. Option 2 - "A La Carte" Menu of Services You may like the idea of being a "For Sale By Owner", but think you would have better success with just a little assistance. You may not know where the "ON" button is located on a computer and don't have the expertise to develop a flyer or write an ad. With this option you can pay for only the services you want with no strings attached. There is no representation provided, but you do have the use of professional marketing tools. The value here is not only in the marketing materials but also in the advice we can give as to where your marketing dollars are best spent. If you eventually decide you would like representation in your home sale, you can list and sell your home through us and any fees paid under Option 2 will be credited to you at closing. A La Carte menu. Option 3 - Representation - No Marketing You may feel that your home is in a location that will sell quickly and doesn't really need typical marketing techniques. But, even though the marketing isn't necessary, you don't have the time or don't have the expertise to handle the details of the sale. The easy part of selling a home is finding the buyer. The difficult part, requiring representation by a professional (and where most For Sale By Owners get into trouble), is negotiating the contract; disclosures of various kinds - environmental, property defects, home owner associations; inspections, appraisals; tracking the buyer's loan approval and closing details. With this plan, you have professionals to represent you and coordinate the closing for a 5% commission, which is paid at closing. 3% of this fee goes to the Selling agent (the agent who brings the buyer). Option 4 - Full Service - Flat Fee When you hire other professionals - attorneys, doctors, CPAs, you pay a fee for their services. You may feel this is a better way to go than a commission based on a percentage of the sales price. When you think about it, it takes the same amount of time, effort and expertise to sell a $100,000 house as it does to sell a $200,000 one. Yet, the agent selling a $100,000 receives a $3,000 commission and the agent selling a $200,000 house receives $6,000. This doesn't always make sense! You will receive our complete marketing program, full representation and guidance through to closing. For details of our Marketing Program, click here. Our flat, non-refundable fee is $7,500 for marketing your home. · $3500 payable up front. · $1,000 due at the beginning of each month for a maximum of 4 months. · Balance due at closing if the house sells prior to the 4 months. This flat fee does not include compensation to the Selling agent (the agent bringing the buyer). We recommend you offer a 3% fee to the Selling agent, whether that agent is representing the buyer or is a sub-agent for you. This Option can be a wonderful value for a home priced over $200,000. Option 5 - Full Service - Commission This option offers the more common commission structure for "not so" common service. You receive our comprehensive, cutting edge marketing services, representation and guidance through to closing for 6%. 3% of this fee is offered as compensation to the Selling agent. You can view our comprehensive real estate services by clicking here. Marketing Program. You won't find a more complete marketing program anywhere. And as new ideas and marketing innovations become available, we include them in our program. You will have the opportunity to try the newest and best ideas to find the perfect buyer for your home. If you are planning on buying another home in the Hampton Roads area and have us represent you in that purchase, as well as you sale, we will contribute 20% of our commission from the sale of your home towards your closing costs of the new home purchase. Just A Quick Note… Selling your home is like taking an airline flight across country. When you start on your trip you have no idea how the trip will go. Neither does the pilot! You could run into 50 different types of turbulence, or you could have a smooth flight and land on time. Certainly, the pilot will try to use his or her experience to navigate around storms and go for the smoothest flight plan, but if they're honest, they can't promise a turbulence-free trip. Their job is simply to get you to your destination in the least time with the least aggravation while keeping you informed throughout the trip. As your Real Estate Consultants, we see ourselves as the pilots of your plane. Our job is to assist you in getting your home sold for the most money, in the least time, with the least aggravation. We can't promise you no turbulence, but we can promise that we'll utilize our years of experience and expertise to take you on the smoothest flight that we can. And if we hit turbulence, we won't bail out on you! We'll be your pilots and guide you safely to your destination.
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The
Butler Team |
RE/MAX Allegiance |